Applied for another business number today


so now I officially own two businesses.

Or will soon, I guess.

We're building a company that does a really cool, unique thing and people are excited about it. Last week during a meeting with a beta tester they told me

"what you're building is wildly important"

which was a bit overwhelming but also... 

I agree. It is an important idea.

I like solving problems (it's what I like about business) and lately I've been spending a lot of time working on a tool that solves a very specific problem in a really creative and useful way.

Best of all: it's efficient.

(I love efficiency.)

What I love more is working on something that makes people excited, and happy. Running a marketing agency is great, but solves different kinds of problem-solving than a piece of software and even though it makes me feel like I'm juggling a dozen balls at once

it's pretty effing exhilarating.

Wish us luck!