Innocean and Hyundai's "Pipe Dream" commercial is getting a lot of hate

April 25, 2013 - 5:08pm - by admin

Which I understand. We shouldn't make light of suicide, or attempted suicide, and I'm sure the ad has pushed a lot of buttons.

However.

The point of an ad is to get people talking and sharing, which is what's happening.

Why are we okay with ads that sexualize eating burgers and plays into racial stereotypes, but can't make light of suicide?

Why is that off bounds while other topics are free game?

I've love to hear your thoughts.

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